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| Entrepreneurial Skills Workshop - | |
| Date and Time: | Tuesday, December 01 at 05:00 PM until 07:00 PM |
| Location: | |
| Event Type: | Baiada Center Event General Events |
| Description: | The Laurence A. Baiada Center for Entrepreneurship Presents "Entrepreneur 2.0: Social Media Strategies for Startups" Workshop Leaders: Marilyn Moran, Internet Marketing Strategist Team and a Dream Lester “Skip” Shuda, Co-founder & CEO Team and a Dream Tuesday, December 1 5-7 pm Laurence A. Baiada Center for Entrepreneurship 3225 Arch Street, Ground Floor Drexel University's Main Campus Would you like to learn how to navigate the Social Media landscape? Whether you are educating the market about your new product, building credibility for your company or driving prospects to your Web site, there are tools, channels and tactics that have been shown to provide results. Come and help us SociallySource(TM) a social media strategy for one of the workshop attendees while having fun and learning about Social Media. Marilyn Moran is a passionate and experienced Internet Marketing and Social Media Consultant. Prior to working with Team and a Dream, she worked for interactive agencies managing Internet marketing, web development, and social media solutions. Her knowledge, commitment, enthusiasm, and fresh approach to using the social web and social tools for marketing has positioned her as an authority in this emerging field. In addition to her passion for all things new media, she is also an avid Search Marketing practitioner. Employing SEO techniques such as key word analysis, link building, directory optimization, SEO copywriting, website usability, information architecture, and metrics analysis to market websites. In her spare time, she frequently researches and writes about new Internet marketing trends, tools, and technology; as well as attends seminars, conferences, and also speaking at workshops. In addition to her work & research, she serves as Community Manager of PANMA as well as a Director of Social Media Club Philadelphia[link]> . As the leader of Team and a Dream, Skip Shuda has a passion for working with Internet startups using his experience, lessons and tools to assist fellow entrepreneurs. Team and a Dream helps to accelerate the launch of web businesses through a focus on the creation, refinement and deployment of strong eBusiness models. Their work involves social media marketing, market and competitive assessments and Internet marketing strategies. Skip is an active participant and speaker in the Philadelphia entrepreneurial community. His work includes teaching at the Wharton Small Business Development Center and consultation with the Ben Franklin Technology Partners of Southeastern PA. He runs the Integral Philly Meetup community. Skip has a B.S. and M.S. in Computer Science respectively from the University of Delaware and Villanova University. He is a graduate of the world's first certificate program for Integral Theory (aka AQAL), a comprehensive model of human consciousness, psychology and systems. He is also a Trained Holacracy Facilitator, which allows organizations to adopt agile practices for dynamic steering and emergent decision making. His research interests include social media strategy, organizational transformations, entrepreneurial archetypes and business applications of Integral Theory. Register online at the Baiada Center's Calendar of Events[link] For additional information, contact Terri McIlhenney at terrim@drexel.edu. |
| Contact Person: | Terri McIlhenney |
| Contact E-mail: | terrim@drexel.edu |
| Contact Phone: | 215.895.0302 |
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