Michele Masterfano DBA.

Assistant Clinical Professor
Management
At Drexel Since 2008

Education

BA Liberal Arts - Pennsylvania State University University Park, PA 1977
MS Management Science - Lehigh University Bethlehem, PA 1981
DBA - Argosy University Sarasota, FL 2008

Areas of Expertise

Entrepreneurship/Small Business Administration

Business Planning

Social Capital

Social Networking

Marketing

Marketing Research

Marketing Strategy

Selected Works

Articles

Masterfano, Michele . "Effects of participation in paid membership organizations on entrepreneurial success" New England Journal of Entrepreneurship 14.2 (Sep 2011)

Books

Masterfano, Michele . Effective Business Planning: A Structured Approach Dubuque, IA:Kendall-Hunt, Feb 2010

Supplement

Masterfano, Michele . Principles of Marketing Instructor's Manual with Video Guide New York:Pearson Prentice Hall,

Masterfano, Michele . Marketing: An Introduction Instructor's Resource Manual with Video Case Notes New York:Pearson Prentice Hall,

Professional Experience

Manager, AT&T Jun 1981-Jan 1998

President, Michele Masterfano Marketing, Inc. Philadelphia, PA Jan 1998-present