Corporate Learning Solutions

In Company Solutions

In Company Solutions offer organizations the option of adapting any of our existing programs, including Online Certificate programs and Graduate Certificate programs, to your firm’s strategic corporate training initiatives. Participation in one, two or three day programs permits your employees to rapidly acquire new industry perspectives that will translate into business profitability. Programs cover an array of business topics, including finance, accounting, marketing, corporate governance, managing global innovation and leadership.

Programs
Content can be modified to meet your schedule and specific needs. Customized learning solutions are offered online, face-to-face on Drexel’s Philadelphia orMalvern campuses or on-site at your location. For more information about tailoring any of these programs to your organization’s strategic corporate training initiatives, call Carol Walton, Assistant Director at 215-895-1604 or email caw22@drexel.edu.

• Accounting and Finance
  • Fundamentals of Finance and Accounting for Non-Financial Managers
  • Strategic Financial Management
• Corporate Governance
  • The Shareholder Value Assurance Certification Program
• General Management
  • Drexel Management Development Program
  • Negotiation Strategies and Skills
  • Global Strategy and Management Program
  • Management Essentials
• Healthcare Management
  • Advanced Management Program for Pharmaceutical and Healthcare Leaders
• Leadership
  • Master’s Certificate in Business Leadership
  • Strategic Mindset- The Geometry of Big-Picture Thinking
  • Entrepreneurship- Building Business for Growth and Sustainability
• Marketing and Sales
  • The 200% Company™ - "Architecting" and Executing the Unique Selling Functionality of Your Company
  • Marketing Skills, Strategy and Execution
  • Fast Track to Customer Loyalty
  • Understanding the Competitive Brand
• Operations Management and Specialized Training
  • Six Sigma Champion Training
  • Six Sigma Green Belt Training
• Technology and Innovation
  • Fundamentals of Knowledge Management
  • Trust Building in Organizations
  • Managing Change - Factors Affecting Technology Adoption
  • Managing the Development of Information System - Challenges and Opportunity

Program Descriptions

ACCOUNTING AND FINANCE

Fundamentals of Finance and Accounting for Non-Financial Managers

Fundamentals of Finance and Accounting for Non-Financial Managers is offered as an Online Certificate but content can be modified to meet your schedule and specific needs. Customized learning solutions are offered online, face-to-face on Drexel’s Philadelphia or Malvern campuses or on-site at your location. For more information about tailoring any of these programs to your organization’s strategic corporate training initiatives, call Carol Walton, Assistant Director at 215-895-1604 or email caw22@drexel.edu.

Strategic Financial Management
4 Days
Content can be modified to meet your schedule and specific needs. Customized learning solutions are offered online, face-to-face on Drexel’s Philadelphia or Malvern campuses or on-site at your location. For more information about tailoring any of these programs to your organization’s strategic corporate training initiatives, call 215-895-1604 or email executive@drexel.edu.

Participants will develop a strategy for financial decision making to enhance corporate value. Using a behavioral approach to analysis and planning, participants are exposed to key methods for gleaning maximum content from financial statements to determine how past strategies have fared, how current operations are performing and how to realistically forecast future returns. Past and present financial information is used to assess current operating conditions and formulate an array of future scenarios. Relying on case-study material, the program focuses on the key elements of analysis: operating results, liquidity analysis and capital structure alternatives.

Although a familiarity with principles of finance, accounting and economics is necessary, executives, professionals and managers in every functional area of responsibility will benefit. The primary purpose of this program is to provide insight into the adequacy (or inadequacy) of current profitability.

Benefits
Key elements in this process include the following topics:

• Corporate expansion plans: internal vs. external growth strategies
• Diversification strategies: mergers, acquisitions and diversification
• Corporate performance and equity valuation
• Business cycles: tracking economic recessions and recoveries
• Financial markets: assessing investors’ “moods” for raising capital
• Corporate governance: “Does it hurt the bottom line but help valuation?”

CORPORATE GOVERNANCE

The Shareholder Value Assurance Certification Program

GENERAL MANAGEMENT

Drexel Management Development Program
14 Days
Content can be modified to meet your schedule and specific needs. Customized learning solutions are offered online, face-to-face on Drexel’s Philadelphia or Malvern campuses or on-site at your location. For more information about tailoring any of these programs to your organization’s strategic corporate training initiatives, call Carol Walton, Assistant Director at 215-895-1604 or email caw22@drexel.edu.

Professionals looking to augment business knowledge; those identified by senior managers as having leadership potential; technical professionals moving into management positions; professionals interested in an overview of the MBA program at Drexel University's LeBow College of Business; and executives or business graduates seeking expanded business knowledge and skills will gain essential and relevant business knowledge in a flexible, non-degree management certificate program. Each course builds upon the previous one -- core business topics are revisited throughout the entire program.

• Utilize leadership strengths, interpersonal communication and negotiating skills to improve performance in complex situations
• Develop key management skills, including decision making, problem solving, planning, change management and strategic thinking
• Use financial information in managerial decision making
• Understand the critical functional areas within a company to enhance cross-functional cooperation and decision making
• Understand how specialists in different functional areas think, communicate and make decisions
• Improve a firm’s competitive advantages

• Leadership Essentials I: High-impact communications
• Human Resource Management: The productive organization
• Economics for Managers
• Financial Accounting: Understand financial statements and speak the language of acconting
• Information Resrouce Management: Strategic use of information technology
• Corporate Finance
• Leadershp Essentials II: Conflict resolution and negotiation
• Using Accouning Information to Support Company Strategy
• Marketing Management: Creating competitive advantage
• Financial Management: Maxinmizing firm value through investment and financing choices
• Customer Satsifaction and Quality: Linking quality to the bottom line
• International Business: Thinking globally
• Strategic Management: A framework for the future
• The Challenge of Leadership
• The Foundations of Business Performance: Business Simulation

Negotiation Strategies and Skills
3 Days
Content can be modified to meet your schedule and specific needs. Customized learning solutions are offered online, face-to-face on Drexel’s Philadelphia or Malvern campuses or on-site at your location. For more information about tailoring any of these programs to your organization’s strategic corporate training initiatives, call Carol Walton, Assistant Director at 215-895-1604 or email caw22@drexel.edu.

Designed to increase confidence to create valuable deals and business relationships, this course boosts negotiating effectiveness with business partners, customers, employees and other stakeholders, and builds stronger relationships through skillful dispute resolution. A variety of professionals will benefit from this program including directors, general managers, vice presidents, presidents, and managers of specific functional areas such as sales and marketing, operations, human resources, supply chain and strategic planning. The program leverages cutting-edge negotiation skills, social science research and successful practical experience in negotiation consulting.

• Learn to craft your skills in role-playing experiences from real situations
• Achieve greater effectiveness in your negotiations -- both external and internal
• Design deals that create maximum value for both parties

Global Strategy and Management Program
5 Days
Content can be modified to meet your schedule and specific needs. Customized learning solutions are offered online or face-to-face on Drexel’s Philadelphia or Malvern campuses or on-site at your location. For more information about tailoring any of these programs to your organization’s strategic corporate training initiatives, call Carol Walton, Assistant Director at 215-895-1604 or email caw22@drexel.edu.

Participants will learn the strategic skills and framework needed to understand drivers of key success factors in international competition. They will have an opportunity to explore key trends in the global economy and discover, appreciate and apply core international business concepts designed to improve global efficiency.

Executives, professionals and managers in functional areas of responsibility whose decisions have a financial impact will benefit from cutting-edge global strategy and management thinking. Developed by renowned thought leaders in global business strategy, this program focuses on understanding the critical issues required for successful global management.

• Outsourcing, off-shoring and growing trends
• Market entries and cross-border acquisitions
• International financing and regulations
• China, India and who is next?

Effective leaders require multiple skill sets to manage and lead in diverse and complex situations. This program will develop and enhance your managers’ abilities to leverage your organization’s greatest asset -- human capital. Participants will learn to understand the interplay between effective management and organizational culture and strategy. They will acquire a leadership mindset that fosters collaboration and innovation to effectively align change management concepts with organizational values.

Prior to the start of the program participants will complete a self-assessment profile that will identify behaviors and the effect of these behaviors on their teams. They will complete a self-reflective exercise and distribute a similar assessment to others who are familiar with their work, both inside and outside of the organization. The results of these assessments will provide insight into leadership values and effectiveness, and will form the basis for the personalized action plan developed during the program.

• Develop an action plan for leveraging leadership effectiveness
• Increase self-awareness
• Strengthen decision-making skills
• Learn to hire, train and retain the best people
• Understand how the dynamics of true customer loyalty link to success
• Analyze how leadership works within the organization and how to cultivate change
• Learn to spot opportunity for innovation and how to sell those ideas to upper management
• Increase understanding of time management strategies
• Learn how to build trust with clients

HEALTHCARE MANAGEMENT

Advanced Management Program for Pharmaceutical and Healthcare Leaders
3 Days
Content can be modified to meet your schedule and specific needs. Customized learning solutions are offered online, face-to-face on Drexel’s Philadelphia or Malvern campuses or on-site at your location. For more information about tailoring any of these programs to your organization’s strategic corporate training initiatives, call Carol Walton, Assistant Director at 215-895-1604 or email caw22@drexel.edu.

Designed for new and experienced professionals from the healthcare and pharmaceutical industries, as well as academic clinical investigators and administrators, this intensive course provides a detailed view of the complex and interrelated process of drug and biologic development. Participants are guided through the significant scientific, ethical, business and regulatory stages for developing new medicines — from discovery and development to launch and marketing. Leveraging the unique partnership between Drexel University's College of Medicine and LeBow College of Business, the program will provide a perspective on the symbiotic relationship between business and medicine.

Benefits

• Gain a comprehensive view of the challenges and opportunities of developing a new therapeutic agent
• Network with professionals representing disciplines in the pharmaceutical industry and clinical investigative sites
• Identify key stages of the new therapeutic R&D process, including strategic business challenges
• Recognize the integrated and multifunctional nature of the clinical investigation of a new drug

LEADERSHIP

Master’s Certificate in Business Leadership
6 Days
Content can be modified to meet your schedule and specific needs. Customized learning solutions are offered online, face-to-face on Drexel’s Philadelphia or Malvern campuses or on-site at your location. For more information about tailoring any of these programs to your organization’s strategic corporate training initiatives, call Carol Walton, Assistant Director at 215-895-1604 or email caw22@drexel.edu.

A collaborative effort engaging the expertise of Drexel University's LeBow College of Business along with partners such as The Gallup Organization® and Dale Carnegie Training, this program is based on the premise that the most effective way to develop people and net the greatest return on investment in their growth is to identify and tap into their talents. We work with participants to align their individual talents with critical strategic and interpersonal skills to achieve consistent personal and vital leadership performance.

At the end of the course, participants complete an exclusive post-program assessment to be discussed at a full-day debriefing session conducted three months after the program concludes. This unique feature allows participants and their organizations to effectively measure the return on investment (ROI) of the Master’s Certificate in Leadership.

Benefits
This program is designed for experienced business leaders in mid- to upper-middle and senior levels of management, as well as for entrepreneurs leading smaller firms. The focus on talent management, strategic leadership and communication skills is applicable to executives in private, public and nonprofit sectors. Along with our partnership participants will receive a unique and comprehensive leadership program in the following areas:

• Talent Management (The Gallup Organization®)
• Strategy and Decision-making Knowledge ( Drexel University’s LeBow College of Business)
• Effective Communication Skills (Dale Carnegie Training)

Strategic Mindset- The Geometry of Big-Picture Thinking
4 Days
Content can be modified to meet your schedule and specific needs. Customized learning solutions are offered online, face-to-face on Drexel’s Philadelphia or Malvern campuses or on-site at your location. For more information about tailoring any of these programs to your organization’s strategic corporate training initiatives, call Carol Walton, Assistant Director at 215-895-1604 or email caw22@drexel.edu.

Participants learn to become better strategists, with the underlying premise being that business is an increasingly cognitive game. Big-picture thinking refers to the ability to abstract, conceptualize and pattern what one is up against. Designed for mid- to senior-level managers committed to continuous development and professionals considering the move to management, this seminar uses the metaphor of plane geometry to develop managers' cognitive capabilities.

Benefits

• Integrate strategic thinking and strategy creation by focusing on the forms underlying managers’ issues, problems and decisions
• Identify complex issues and improve the ability to frame issues, problems and decisions into four geometric patterns.  The forms reflect one or a mix of four geometric patterns: point, straight line, right angle and equilateral triangle
• Learn a systematic methodology for crafting more effective strategies
• Gain insight into how organizations make sense of reality
• Improve the ability to help colleagues and subordinates pattern complexity

Entrepreneurship- Building Business for Growth and Sustainability
3 Days
Content can be modified to meet your schedule and specific needs. Customized learning solutions are offered online, face-to-face on Drexel’s Philadelphia or Malvern campuses or on-site at your location. For more information about tailoring any of these programs to your organization’s strategic corporate training initiatives, call Carol Walton, Assistant Director at 215-895-1604 or email caw22@drexel.edu.

It is challenging to identify and develop new opportunities, launch new ventures and build them into viable companies. Leveraging the expertise of LeBow College's Laurence A. Baiada Center for Entrepreneurship in Technology, this program focuses on the business fundamentals: defining and executing strategies that are critical to creating and organizing successful new businesses. Whether in the process of creating a new business line within an existing organization or starting from the beginning, managers and executives at all levels who are responsible for strategic management, planning, sales, product development, research and new business development will acquire an entrepreneurial perspective, helping them to focus on the specific skills needed to grow businesses.

Benefits

• Gain more control over business
• Develop immediately useful skills and tools
• Drive change and improve decision making
• Integrate strategy and planning into current management processes
• Formulate competitive strategies
• Learn how to drive innovation and add value
• Help your team capitalize on your new vision
• Maintain focus on critical objectives
• Improve negotiating skills
• Build a brand that will last
• Develop a business plan that will get results
• Learn how to leverage relationships for success

MARKETING AND SALES

The 200% Company™ - "Architecting" and Executing the Unique Selling Functionality of Your Company
3 Days
Content can be modified to meet your schedule and specific needs. Customized learning solutions are offered online, face-to-face on Drexel’s Philadelphia or Malvern campuses or on-site at your location. For more information about tailoring any of these programs to your organization’s strategic corporate training initiatives, call Carol Walton, Assistant Director at 215-895-1604 or email caw22@drexel.edu.

The 200% Company™ provides a framework to understanding the dynamics of the sales function of your company. Using the techniques introduced, participants can compare existing sales capabilities or design a new approach to the best practices in sales. Participants learn how the four 4Ps of sales — the people, the product, the process and the prospects — come together to maximize their organizations’ revenue potential and market share. The program is designed to address a range of issues common to businesses of all sizes and levels of development.

Benefits

• Understanding how to unleash the full potential of their sales forces
• Identifying new ways to benchmark against their competition
• Understanding the design and function of successful sales organizations
• Increasing efficiencies when you properly align the new 4Ps of sales

Marketing Skills, Strategy and Execution
3 Days
Content can be modified to meet your schedule and specific needs. Customized learning solutions are offered online, face-to-face on Drexel’s Philadelphia or Malvern campuses or on-site at your location. For more information about tailoring any of these programs to your organization’s strategic corporate training initiatives, call Carol Walton, Assistant Director at 215-895-1604 or email caw22@drexel.edu.

In this program, managers and executives at all levels learn to develop, implement, evaluate and benchmark their strategic marketing plans. Participants learn to improve the effectiveness of marketing and sales programs by linking planning, strategy, design, and team structure.

• Learn to gain more control over marketing and results
• Develop immediately useful skills and tools
• Improve judgment and decision making
• Integrate strategy and planning into management processes
• Know what top marketing thinkers are recommending
• Formulate competitive strategies
• Learn how to encourage innovation and add value
• Help your team capitalize on new vision
• Determine the best methods for organizing and deploying a sales force
• Evaluate the implications of pricing decisions
• Use pricing to increase profitability
• Use the latest in employee development and assessment tools to develop rapid deployments
• Plan for long-term continuity and reinforcement
• Emphasize superior execution

Fast Track to Customer Loyalty
3 Days
Content can be modified to meet your schedule and specific needs. Customized learning solutions are offered online, face-to-face on Drexel’s Philadelphia or Malvern campuses or on-site at your location. For more information about tailoring any of these programs to your organization’s strategic corporate training initiatives, call Carol Walton, Assistant Director at 215-895-1604 or email caw22@drexel.edu.

Over their lifetime, loyal customers are up to 10 times more profitable than other customers. On average, companies lose between 10 and 30 percent of apparently loyal customers every year. This loss can have a devastating effect on profits. Tracking past purchasing behavior does not accurately predict future customer loyalty.  Learn about the variables that drive customer loyalty; how to benchmark and measure them versus past performance, competitors and managerial goals; how to increase your company’s performance on each of the variables. Upper-level executives who are responsible for strategic customer relationships; senior executives responsible for developing and maintaining critical client relationships; small to mid-size business owners, including start-ups and practicing professionals who want a better understanding of the importance of developing customer loyalty to their return on investment will benefit from this program.

• Calculate and monitor key drivers of customer loyalty over time in comparison to the company’s competitors (benchmarking)
• Identify character traits that attract customer loyalty
• Avoid patterns of behavior that prevent positive customer loyalty
• Recognize the importance of trust in customer loyalty
• Develop a plan to implement both personal and group customer loyalty
• Know why it takes more than customer satisfaction to earn customer loyalty

Understanding the Competitive Brand
3 Days
Content can be modified to meet your schedule and specific needs. Customized learning solutions are offered online, face-to-face on Drexel’s Philadelphia or Malvern campuses or on-site at your location. For more information about tailoring any of these programs to your organization’s strategic corporate training initiatives, call Carol Walton, Assistant Director at 215-895-1604 or email caw22@drexel.edu.

The brand is the primary driver of strategic marketing planning and is an internal and external vision-casting tool for CEOs. Executives, marketing and brand managers, market researchers and others who are associated with sales and marketing will gain an understanding of branding, its role in the organization and its impact on the leadership team, customers and corporate culture. Classes take an in-depth look at brand benefits, how they define the customer relationship and why it is important to understand the customer’s hierarchy of benefits.

• Understand branding terminology
• Understand the  power of the brand
• Perform a simple, low-cost brand audit
• Apply competitive branding to any industry
• Understand the customer relationship through brand benefits
• Conduct practical brand research
• Position the brand for success
• Write a brand story
• Create or evaluate marketing and marketing communication plans

OPERATIONS MANAGEMENT AND SPECIALIZED TRAINING

Six Sigma Champion Training
2.5
Days Content can be modified to meet your schedule and specific needs. Customized learning solutions are offered online, face-to-face on Drexel’s Philadelphia or Malvern campuses or on-site at your location. For more information about tailoring any of these programs to your organization’s strategic corporate training initiatives, call Carol Walton, Assistant Director at 215-895-1604 or email caw22@drexel.edu.

Six Sigma Champions lead change throughout organizations by fully supporting the process to enable a company to realize its full potential for success. Champions include those people who oversee the processes to be improved, make resources available, evaluate financial cost justifications, and/or supervise the individuals selected as Black Belts and Green Belts. This program is ideal for mid-to senior level managers and executives responsible for the deployment of Six Sigma within an organization.
This course can be combined with the Drexel Management Development program or either of the finance courses to provide your organization with a comprehensive quality improvement strategy that reinforces the financial principles of a Six Sigma-enhanced organization.

• Identify the Champion roles and responsibilities
• Complete a basic overview of the Six Sigma DMAIC process
• Understand the guidelines for managing Six Sigma projects
• Learn the measures for evaluating project success
• Understand the process for identifying potential Six Sigma projects

Six Sigma Green Belt Training
2.5 Days
Content can be modified to meet your schedule and specific needs. Customized learning solutions are offered online, face-to-face on Drexel’s Philadelphia or Malvern campuses or on-site at your location. For more information about tailoring any of these programs to your organization’s strategic corporate training initiatives, call Carol Walton, Assistant Director at 215-895-1604 or email caw22@drexel.edu.

Green Belt training enhances the effectiveness of process owners and team members as they learn to apply the tools and methods used in the Six Sigma methodologies. Green Belt training improves the knowledge base and productivity of current Six Sigma teams and individuals who champion the process within your organization
This intensive workshop will enable Change management managers or agents within your company to achieve Six Sigma levels of quality by using problem solving and improvement methodologies to address chronic problems through root-cause analysis.

This course can be combined with the Drexel Management Development program or either of the finance courses to provide your organization with a comprehensive quality improvement strategy that reinforces the financial principles of a Six Sigma-enhanced organization.

• Learn the skills necessary to become a Six Sigma Green Belt
• Organize, lead and manage Six Sigma projects that will increase your organization's productivity
• Understand the important link between data analysis and financial results

TECHNOLOGY AND INNOVATION

Fundamentals of Knowledge Management
3 Days
Content can be modified to meet your schedule and specific needs. Customized learning solutions are offered online, face-to-face on Drexel’s Philadelphia or Malvern campuses or on-site at your location. For more information about tailoring any of these programs to your organization’s strategic corporate training initiatives, call Carol Walton, Assistant Director at 215-895-1604 or email caw22@drexel.edu.

Knowledge Management focuses on creating, sharing and leveraging intellectual assets to enhance operating efficiencies as well as to create competitive advantage. Knowledge Management complements and enhances other organizational initiatives such as total quality management (TQM), business process re-engineering (BPR) and organizational learning, providing a new and urgent focus to sustain competitive position.
Information System Managers who wish to enlarge their sphere of competence and Knowledge Management managers interested in understanding cutting-edge practices will learn to design and implement effective practices and link them to strategic objectives.

Benefits

• Grasp the fundamentals of Knowledge Management
• Acquire a framework for analysis and implementation
• Link to strategic objectives
• Design and implement effective practices

Trust Building in Organizations
1 Day
Content can be modified to meet your schedule and specific needs. Customized learning solutions are offered online, face-to-face on Drexel’s Philadelphia or Malvern campuses or on-site at your location. For more information about tailoring any of these programs to your organization’s strategic corporate training initiatives, call Carol Walton, Assistant Director at 215-895-1604 or email caw22@drexel.edu.

This program is ideal for upper and middle-level managers interested in learning more about the importance of building, maintaining and enhancing trust in their organizations. Participants will discover and appreciate how developing a culture of trust can improve interpersonal, technology and organizational effectiveness. Recommendations for using trust in organizational applications will be introduced and discussed.

Benefits

• Understand why trust is important within organizations
• Develop awareness of different forms of trust--specifically interpersonal, technological and organizational
• Develop an appreciation for the importance of establishing and maintaining a culture of trust within your organization
• Discuss how to influence organizational culture to improve interpersonal, technological and organizational trust

Managing Change - Factors Affecting Technology Adoption
2 Days
Content can be modified to meet your schedule and specific needs. Customized learning solutions are offered online, face-to-face on Drexel’s Philadelphia or Malvern campuses or on-site at your location. For more information about tailoring any of these programs to your organization’s strategic corporate training initiatives, call Carol Walton, Assistant Director at 215-895-1604 or email caw22@drexel.edu.

Upper and middle-level managers with responsibilities that include using or implementing new information systems technologies, practices or procedures will learn how to manage change and how to implement best practices during the implementation of new technologies. Consultants, systems engineers and general managers who would like a broader understanding of how to manage change, more effectively introduce new technologies and increase employee productivity with new technologies, and managers responsible for implementation of new information systems and enterprise resource planning will find this course valuable.
Participants will engage in discussions regarding strategies and techniques for implementing change management during information systems development. Criteria for evaluating change management initiatives will be introduced.

• Explore best practices and change-management principles to influence technology adoption in your organization
• Develop a framework for successful implementation of new technologies, practices and procedures
• Learn to sustain and increase employee productivity when introducing new technologies
• Link technology adoption practices to the organizational bottom line

Managing the Development of Information Systems - Challenges and Opportunities
2 Days
Content can be modified to meet your schedule and specific needs. Customized learning solutions are offered online, face-to-face on Drexel’s Philadelphia or Malvern campuses or on-site at your location. For more information about tailoring any of these programs to your organization’s strategic corporate training initiatives, call Carol Walton, Assistant Director at 215-895-1604 or email caw22@drexel.edu.

Upper and middle-level managers with responsibilities that include developing or implementing new information systems technologies will learn important management issues related to systems development. Participants will discover, appreciate and apply systems thinking to the development of information systems and develop awareness of criteria for assessing project effectiveness. Consultants, systems engineers and general managers who would like a broader understanding of issues likely to arise during the systems development process and managers responsible for developing and managing new information systems will benefit from this program.
Participants will engage in discussions of strategies for developing and managing the implementation of information systems technologies. Discussions will be within the framework of classic systems engineering and development. Criteria for assessing the effectiveness of management initiatives will be introduced.

• Discuss the importance of systems thinking in the development of information systems
• Develop awareness of the important management issues related to systems development
• Discuss the key managerial challenges to the design, development and implementation of information systems
• Develop awareness of criteria for assessing project effectiveness
• Review the systems development life cycle process