BEGIN:VCALENDAR PRODID:-//eluceo/ical//2.0/EN VERSION:2.0 CALSCALE:GREGORIAN BEGIN:VEVENT UID:b0250ce9b1dc2f424edad7e737d6680a DTSTAMP:20240429T030220Z SUMMARY:Dr. Shiri Melumad\, The Wharton School\, University of Pennsylvania DESCRIPTION: \n\nShiri’s research interests include mobile consumer behav ior\, digital\nand social media marketing\, and the role of affect in cons umer\npsychology. Her most recent research focuses on the distinct\npsycho logical implications of smartphone use. Some of her ongoing work\nexamines how smartphone use changes the consumption and generation of\nonline cont ent\, as well as consumers’ emotional and physiological\nreactions to de vices.\n DTSTART:20190125T160000Z DTEND:20190125T172000Z LOCATION:Gerri C. LeBow Hall\, 3220 Market Street\, 209\, Philadelphia\, PA 19104 END:VEVENT END:VCALENDAR