BEGIN:VCALENDAR PRODID:-//eluceo/ical//2.0/EN VERSION:2.0 CALSCALE:GREGORIAN BEGIN:VEVENT UID:25583865018c5a6d8f6095e7bab842f3 DTSTAMP:20251226T174715Z SUMMARY:Dr. Shiri Melumad\, The Wharton School\, University of Pennsylvania DESCRIPTION: \n\nShiri’s research interests include mobile consumer behav ior\, digital\nand social media marketing\, and the role of affect in cons umer\npsychology. Her most recent research focuses on the distinct\npsycho logical implications of smartphone use. Some of her ongoing work\nexamines how smartphone use changes the consumption and generation of\nonline cont ent\, as well as consumers’ emotional and physiological\nreactions to de vices.\n DTSTART:20190125T160000Z DTEND:20190125T172000Z LOCATION:Gerri C. LeBow Hall\, 3220 Market Street\, 209\, Philadelphia\, PA 19104 END:VEVENT END:VCALENDAR