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UID:87dc441eab84f8c338bce34f1df54f48
DTSTAMP:20250710T022415Z
SUMMARY:Marketing Crisis Challenge for Graduate Students Partner TBC  
DESCRIPTION: \n\nThe Dornsife Office for Experiential Learning will offer t
 he 2026\nMarketing Crisis Challenge for LeBow graduate students.\n\nWHAT I
 S THE MARKETING CRISIS CHALLENGE?\n\nDrexel LeBow’s Marketing Crisis Cha
 llenge is a one-day competition\nthat brings together teams of graduate st
 udents to come up with\ninsightful marketing plans in response to a real-w
 orld crisis facing a\ncompany.\n\nIn preparation for the challenge\, gradu
 ate students will form teams of\nfour to five individuals. Groups will be 
 tasked with crafting a\nresponse to a marketing-related crisis facing a co
 mpany. During the\nevent\, students will research the industry and apply w
 hat they’ve\nlearned from their program coursework to create and present
  a\nrecommended crisis management plan.\n\nAt the conclusion of the event\
 , teams present their recommendations to\na panel of industry and faculty 
 judges.\n\nStudents will use their own laptops for research and to create 
 their\npresentations. Meals and refreshments will be provided to\nparticip
 ants.\n\nPARTICIPANT ELIGIBILITY\n\nTo be eligible to participate\, team m
 embers must be currently enrolled\nin a Drexel LeBow graduate program. Ind
 ividuals who register will be\ncontacted closer to the event to form and/o
 r confirm teams. Students\nare invited to form teams (minimum 4 members\, 
 maximum 5 members) and\nshould email their team rosters to Kelly Amber at 
 ka973@drexel.edu.\n\nEVENT TIMELINE\n\nTimeline is tentative and subject t
 o change.\n\nFRIDAY\, MARCH 6\, 2026 \n8:00 a.m.: Team check-in\; breakfas
 t available \n_All team members must be present and checked in prior to th
 e event\nkickoff at 8:30 a.m. Individuals not present for check-in will fo
 rfeit\ntheir ability to participate._ \n8:30 a.m.: Event begins\; issue pr
 esented to teams \n9:30 a.m.: Teams begin working on projects (Work Sessio
 n 1) \n12 p.m.: Working lunch \n1 p.m.: Teams finalize presentations (Work
  Session 2) \n3 p.m.: Team presentations \n4 p.m.: Awards and debrief\n 
DTSTART:20260306T130000Z
DTEND:20260306T220000Z
LOCATION:Gerri C. LeBow Hall\, 3220 Market Street\, TBD\, Philadelphia\, PA
  19104
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