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David Williams, Chairman and CEO, Merkle

Gerri C. LeBow Hall
DiPiero Grand Meeting Room and Rose Terrace
3220 Market Street
Rm. 220
Philadelphia, PA 19104
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This event welcomes David Williams, Chairman and Chief Executive Officer of Merkle Inc. Williams will discuss his role leading the organization and how Merkle leverages analytics for performance marketing.

A brief Q+A session will follow the keynote presentation.


Keynote presentation: 5:30-7 p.m.
Reception: 7-7:30 p.m.

About the Business Analytics Speaker Series

LeBow’s Business Analytics Speaker Series is an ongoing forum of analytics thought leaders offered by the Center for Business Analytics. Leaders in the industry share valuable insight about their roles, how analytics are used within their organizations, their current initiatives and challenges, and advice for future analytics professionals.

Aligned with LeBow’s strong focus on industry collaboration, the series is an important complement to Business Analytics curricula. Events are open to the public, and we invite students, alumni, and analytics professionals across the Philadelphia region to attend with the goal of creating a community of learning.


Who should attend?


  • Students
  • Alumni
  • Business Community


  • Graduate
    • Masters
      • MS in Business Analytics


  • Decision Sciences and MIS
    • Business Analytics

This event is part of the Business Analytics Speaker Series series.

Merkle Inc.