Xinge Li

PhD, Marketing, Bennett S. LeBow College of Business, Drexel University, in progress

MA, Consumer and Advertising Psychology, Korea University, 2020

BA, Psychology, Korea University, 2017

Journal Publications

Hong, Yoonsuh*, Xinge Li*, and Yongjun Sung (2025), “How Anthropomorphism Impacts Users’ Self-Disclosure and Evaluation of Empathetic Conversational Agents,” Interacting with Computers. https://doi.org/10.1093/iwc/iwaf042

Li, Xinge and Yongjun Sung (2021), “Anthropomorphism Brings Us Closer: The Mediating Role of Psychological Distance in User–AI Assistant Interactions,” Computers in Human Behavior, 118, 106680. https://doi.org/10.1016/j.chb.2021.106680

Hong, Yoonsuh*, Xinge Li*, and Yongjun Sung (2020), “The Effect of Social Exclusion on Consumer Preference for Metaphorically Warm Products,” The Korean Journal of Consumer and Advertising Psychology, 21 (4), 559-81. https://doi.org/10.21074/kjlcap.2020.21.4.559

Yeom, Hangear, Minha Cho, Ahyeon Kim, Xinge Li, Youngju Jung, Ukjin Lee, Jung Yong Ahn, and Young Shin Sung (2018), “Consumer and Advertising Psychology Studies in Korea: Sufficiency vs Deficiency,” The Korean Journal of Consumer and Advertising Psychology, 19 (2), 235-57. https://doi.org/10.21074/kjlcap.2018.19.2.235