Drexel LeBow’s Business Analytics programs provide a curriculum that covers the entire lifecycle of data analysis. Drexel’s national leadership in experiential learning shapes the curriculum with a focus on the program’s three pillars: statistics, data management, and business modeling.
LeBow is uniquely positioned to address descriptive, diagnostic, predictive, prescriptive and pre-emptive questions across the business analytics lifecycle, from the corporate generation of data through the application and impact on managerial and leadership decision-making and innovation.
What is Business Analytics?
Identifying the business question through:
- Hypothesis testing
Developing a solution with modeling techniques from:
- Decision sciences
- Finance and economics
- Behavioral sciences
Using various types of data such as:
- Structured (numerical, text)
- Unstructured (visual, audio, social)
Analyzing data with:
- Quantitative techniques (statistical)
- Qualitative techniques (ethnographic)
Deriving value in terms of:
Events, Seminars and Dissertations
The Center for Business Analytics will partner with Southwest Airlines to offer the 2020 datathon for graduate students.
This event welcomes David Williams, Chairman and Chief Executive Officer of Merkle Inc.