Natalya Vinokurova, PhD, University of Pennsylvania
This event is part of the Management Seminar Series series.
Location:Gerri C. LeBow Hall
3220 Market Street
Philadelphia, PA 19104
Natalya Vinokurova and Rahul Kapoor (2020), Converting Inventions into Innovations in Large Firms: How Inventors at Xerox Navigated the Innovation Process to Commercialize Their Ideas, Strategic Management Journal, 41 (13), pp. 2372–2399.
Natalya Vinokurova (2019), Reshaping demand landscapes: How firms change customer preferences to better fit their products, Strategic Management Journal, 40 (13), pp. 2107–2137.
Natalya Vinokurova (2018), State Terror as a Management Practice, Enterprise and Society, 19 (3), pp. 546–560.