Master Class: The Power of Starting Small with Bo Zhao

How to Find a Problem Worth Solving: The Power of Starting Small

Through the concept of me-search, you’ll learn how to uncover problems worth solving and test your ideas without waiting for the “perfect” plan or investor. Bo shares lessons from her journey in building Baby Gear Group, a circular economy startup that helps families save money and reduce waste, and reveals the mindset shifts that helped her move from ideas to action. You’ll leave this session with a clearer sense of direction, practical tools to begin right now and the confidence to start small and think big.

Bo Zhao is the Founder and CEO of Baby Gear Group, a Philadelphia-based startup recognized as one of TIME’s Best Inventions of 2025 and a Certified B Corp.