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American Express Dropes Gift Card Service Fees

Appeared on October 5, 2009

Ed Nelling, Ph.D., a LeBow College of Business professor of finance, commented on a story about why American Express has just repealed monthly service fees on gift cards. “Especially in the current economic climate with everyone watching every dollar so closely, people were averse to using these gift cards or giving these gift cards to someone when they know that the gift card may waste away after some time.