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LeBow Shines at Fourth Annual IBM Business Simulation

October 21, 2011

On October 21, Drexel LeBow students participated in the fourth annual IBM business simulation event, held at LeBow’s 3600 Market Street location. Thirty-one students took part in the competition.

During the case competition, which vetted eight teams against each other in a heated sales and negotiation campaign, each group viewed data sets from a mock tech company and worked together to pitch and execute a sales strategy to delegates from IBM.

IBM representatives included LeBow alumnus Gary Bernstein, Bill Deck and Linda Anderson.

After two rounds of sales pitches, judges narrowed the stable of contestants to two teams of finalists. Each team then competed for top honors by comparing their sales and negotiation strategies, as well as the take-home messages of the experience. 

“The IBM competition is a great practical learning opportunity for LeBow students,” says LeBow MBA Program Manager Liz Pelberg-Schariter, who facilitates competitions for the College. “During the simulation, students get a taste of real world sales and negotiation situations; they must be quick on their feet and work closely with their team utilizing their leadership skills and marketing and finance expertise.

The grand prize team included Remeez Backer, Lisa Drake, Chenchen Tu and Calyton Walsh.

Judges included, Michael Slawter, MBA ’10, a lead development representative from IBM, LeBow Ph. D. Candidate Yamuna Barbaraj, Ph.D. Student Michael Paz and Associate Dean of Experiential Learning Paul Jensen, Ph.D.

Watch the video here.


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